Make a Product Hunt launch video that converts
On Product Hunt, the first gallery slot decides how long people stay on your launch. A video that shows the product actually working, presented with some cinema, holds attention through the pitch and past it.
Raylight turns the screenshots you already have into that video: real UI in layered depth, a camera gliding through it, your headline in bold type. Start from a template and the launch-day version is hours away, not weeks.
01
Start from a launch template
The pacing and camera work of a strong launch film, prebuilt. Your job is the screenshots and the words.
02
Show the product, not a sizzle reel
Hunters click through for the product. Dolly through real screens, settle focus on the core feature, let the UI sell.
03
Export for the gallery
Export a clean MP4 for the Product Hunt gallery, plus cuts for X and your landing page from the same project.
What works in a Product Hunt video
The launches that convert keep it under a minute, lead with the product's core moment inside the first five seconds, and use motion to demonstrate rather than decorate. That structure is what Raylight's launch templates encode: a strong open, two or three feature beats with focus pulls, a clean end card.
Launch week is a video week
The gallery video is rarely the only one you need: there is the X announcement, the landing page hero, the changelog GIF. Because everything is one editable project, each cut is a re-frame and re-export, and they all share one look.
Templates to start from
Frequently asked questions
- What size should a Product Hunt gallery video be?
- 16:9 MP4 works best in the gallery. Raylight exports at full quality up to 4K on every plan, so the video stays sharp in the player.
- Can I make it the night before launch?
- If the screenshots exist, yes. A template plus your screens and copy is hours of work, not weeks. Launching calm is better, though.
- Is the free plan enough for a launch?
- Yes. Free covers full-quality export up to 4K with a small Made in Raylight badge, and videos up to 60 seconds, which is the right length anyway.
Shoot bold.
Ship fast.
