Make SaaS launch videos your feed stops for
Launch day gets one first impression. The teams that win it, the Linears and Framers of the world, ship videos where the product is the hero: bold type, a camera gliding through real UI, effects used with restraint.
That style is exactly what Raylight is built to produce, and what its templates are modeled on. Bring screenshots and a headline; leave with a launch video.
01
Start from a launch template
Templates modeled on the best product launches give you the pacing and camera work up front.
02
Make it yours
Swap in your screens, set your copy in bold display type, and adjust colors to your brand.
03
Ship it everywhere
Export MP4 for X and Product Hunt, GIF for the README, and a hosted link for the launch post.
The launch-video look, decomposed
Strip the best launch videos down and you find the same parts: type that fills the frame, UI presented in depth rather than pasted flat, focus pulls that move the eye, and one or two moments of flourish like bloom or a light sweep. Every one of those parts is a native tool in Raylight, so recreating the style is assembly, not wizardry.
Fast enough for launch week
A launch video should not cost a week of evenings or a $10k invoice. Starting from a template, the first cut of a launch video is an afternoon of work, and revisions are edits to layers and timing rather than re-renders from an agency.
Templates to start from
Frequently asked questions
- How long should a launch video be?
- Most strong launch videos run 30 to 60 seconds. The free plan covers videos up to 60 seconds, which fits the format.
- Can my whole team work on it?
- Projects are shareable with live links and collaborators on any plan, so feedback happens in the editor rather than over exported drafts.
- What if I already have brand assets in Figma?
- Paste frames straight from Figma. They arrive as layers, so your existing design system becomes the raw material of the video.
Shoot bold.
Ship fast.
